The Marketing Team Taking on Traditional Healthcare One Clinic at a Time

Mario Manzi: Visionary Leader Behind Hypauer
Over the past decade, Mario Manzi has built a distinguished career at the intersection of digital marketing, eCommerce, brand management, and business consulting. From guiding startups through competitive markets to scaling global brands, Manzi has consistently focused on leveraging social media marketing to drive growth and deliver measurable results.

The Entrepreneur’s Dilemma
As his career progressed, Manzi began to grapple with deeper questions about the deeper impact of his work —questioning whether the people, products, and services he was promoting truly aligned with his core values and beliefs.

Recognizing the transformative power of social media marketing, Manzi understood its potential to shape perspectives, amplify stories, and connect with millions on a meaningful level. But he wanted more than just success for his clients—he sought to create meaningful impact by aligning with mission-driven businesses.

Building a Purpose-Driven Performance Agency
This shift in perspective led to the creation of Hypauer, a performance marketing agency co-founded with Larissa Gonzalez (COO) and Kelsey McCracken (CTO). Together, they envisioned Hypauer as a growth partner for impact-driven companies and brands. The agency focuses on helping businesses with high growth potential and a commitment to improving lives, bridging purpose with business impact.

Early Partnerships: Transforming Lives
One of Hypauer’s earliest partnerships was with author and influencer Achilles King and neuropsychologist Dr. Maartje Hidalgo, Ph.D., the visionary founders of The Breakup Body/A.U.R.A. a program designed to help women heal from trauma through neuroscience and physical fitness. The transformative stories of their members underscored the power of aligning their growth strategies with meaningful brands.

Through Achilles, Hypauer was introduced to Jonathan Fann, CEO of M8TRIX Health—a cutting-edge hormone replacement therapy (HRT) clinic based in Palm Beach, Florida, offering Telehealth services across 48 states. Despite their groundbreaking work, M8TRIX struggled to break free from the limitations of ineffective marketing strategies brought to them by a previous marketing agency that mismanaged thousands of dollars in ad spend. These challenges left the clinic trapped in a frustrating cycle, unable to fully realize its mission of transforming lives.

Hypauer’s expertise helped M8TRIX Health connect with patients in need and effectively showcases the life-changing impact of its services. By refining their messaging, optimizing ad strategies, and creating compelling content, Hypauer not only resolved the clinic’s marketing challenges but set it on a trajectory of sustainable growth. This transformation allowed M8TRIX to expand its reach, touching the lives of countless individuals seeking solutions and restoring hope to those who thought they had run out of options.

“That’s what we live for,” says Manzi. “To find people who are experts in their field, passionate about helping others. To know we can help amplify their services and then hear about the transformation their patients are having—it’s a feeling like no other. I can’t explain what that feel’s like. To think we were able to connect a person desperately searching for a solution with a team of experts passionate about helping them heal is what makes all the hard work worthwhile.

Challenging the Status Quo in Healthcare
Hypauer’s experiences with clinics like M8TRIX revealed the shortcomings of traditional healthcare systems. “Patients are often left feeling hopeless and unheard,” he explains. “The system prioritizes outdated protocols over real solutions, offering prescriptions that mask problems instead of solving them.”

In contrast, innovative therapies like HRT, TRT, weight loss programs, and peptide therapy are revolutionizing healthcare by addressing root causes. These treatments restore not only physical health but also energy, confidence, and purpose.

Today, Hypauer has positioned itself as a premier growth partner for clinics offering groundbreaking services. The agency’s mission is to amplify these stories, connect clinics with those who need them most, and drive unparalleled growth.

“We’ve seen couples overcome infertility, patients escape chronic pain & fatigue, and individuals rediscover purpose,” says Manzi. “These aren’t just numbers—they’re stories of transformation and hope.”

Marketing for A Change
For Hypauer, marketing is about more than metrics. It’s about creating impact, inspiring change, and helping people find solutions they thought were out of reach. Under Manzi’s leadership, Hypauer is not just revolutionizing healthcare marketing but also reshaping lives—one clinic at a time.