Korean F&B company SO1NE Co.’s premium fruit soju brand, RANG SOJU, has been selected as one of the TOP INNOVATIVE PRODUCTS at THAIFEX – Anuga Asia 2024.
Carefully chosen from over 500 entries worldwide, RANG SOJU stood out as the sole soju product selected for this prestigious recognition.
RANG SOJU has been acknowledged as a novel and innovative product, setting itself apart from existing Korean soju offerings in several aspects.
Presented in a clear, transparent bottle with a black label and cap, it exudes a premium feel. The logo, symbolizing the Korean word ‘랑’ (rang), meaning ‘with’, is prominently displayed in vibrant colors, contributing to its visually appealing design. It has garnered acclaim for its exceptional packaging.
Moreover, RANG SOJU distinguishes itself by incorporating Korean rice wine (Cheongju) and real fruit extract, resulting in a soft and rich flavor profile. No artificial colors are added, further emphasizing its cleanliness.
RANG SOJU is available in three distinctive flavors: Lemon, Mangosteen, and Dates. Notably, Mangosteen and Dates offer unique taste experiences not found in traditional soju products.
The brand aims to continuously develop enticing flavors and introduce them to consumers worldwide. Its global launch is set to commence in Mongolia in the latter half of this year.
THAIFEX – Anuga Asia stands as Asia’s largest and the world’s third-largest food exhibition, held in Bangkok, Thailand. In 2023, the event drew over 2,700 companies and 67,000 visitors.
Video Link: https://www.youtube.com/embed/XdDIYgsSdu8
This year’s edition will span five days, from May 28 to June 1, at the IMPACT Exhibition Center in Bangkok.
SO1NE Co. is showcasing two brands, RANG SOJU and SUULSUUP, Korea’s first Aloe liquor, at Booth No. 7-T39. RANG SOJU will be prominently featured at the main entrance of the exhibition hall.
Company Name: SO1NE Co.
Contact Person: Chris So
Email: [email protected]
Country: Korea
Website: https://www.rangsoju.com/
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